Understanding online grooming

Online grooming is one of the most serious online safety risks for young people.

It rarely happens suddenly. Instead, it typically develops through a gradual process designed to build trust.

Common stages may include:

Building trust

The person may send friendly messages, compliments or supportive comments. They may appear interested in the young person’s life and experiences.

Creating emotional connection

Over time, the relationship may feel supportive or special. The young person may begin to rely on the person for emotional support.

Testing boundaries

Requests may slowly become more personal. The person may ask questions about family life, routines or private experiences.

Encouraging secrecy

The young person may be encouraged to keep the relationship secret or avoid telling parents.

Escalating expectations

Requests may gradually increase, sometimes involving sharing personal images or meeting in person.

Helping young people understand this pattern of behaviour can help them recognise risks earlier.